Consequent to decades of information technology deployment, organizations today have more information at hand than ever before. But in many cases the information is not being utilized to out-think the rivals. Thus organizations are missing out on a potent competitive tool.

Business Analytics is about quantitative analysis and predictive modeling towards data-driven competitive strategies. Exemplars of analytics are using tools to identify their most profitable customers; offer the right price; accelerate product innovation; optimize supply chains; identifying the true drivers of financial performance etc. Organizations as diverse as HSBC, PepsiCo, Amazon, Barclay's, Capital One, Procter & Gamble, Wachovia, and the Boston Red Sox illuminate how to leverage the power of analytics. Competence in analytics has become a critical skill for managers of the new age business organisations.

This executive long distance programme would have modules such as Data Mining, Business Intelligence, Statistical Decision Modeling, Spreadsheet Modelling, Financial Analytics, Marketing Analytics, and Operations Analytics. The overall value gained at the end of the programme is expected to build a solid foundation of business analytics.

Programme USP

Premier & successful Business Analytics Programme from IIMC – India’s foremost business school

Revised and updated course content and coverage

Special inputs from Boston University

Books, Cases and Study Materials included in the Course

A dynamic team of programme directors, each from the core business area, to build in more rigour & quality into the programme

Specially selected core faculty – both domestic & International

Quality interactions and increased peer group learning

Specifically designed for working executives with all the flexibility benefits of Interactive Onsite Learning.

Participants selected, based on elaborate selection process and profiling.

Alumni Status from IIMC

Large Alumni base from past batches have been largely benefited from this programme.  Several participants have advanced their careers within and outside their organizations.

Programme Benefits

Superior performance on the job, Exclusive focus on imparting relevant skills & Development of career.

This executive long distance program is designed to expose participants to state of the art tools and techniques of analytics The programme coverage would include discussion on topics such as Data Mining, Soft Computing, Design of Experiments, Survey Sampling, Statistical Inference, Investment Management, Financial Modeling, Advanced marketing Research etc.The overall value gained at the end of the programme is expected to be a solid foundation in topics needed for building capabilities to take on the new form of competition.

Programme Objectives

Premier certification from IIM Calcutta

Career Enhancement

Business Analysis skills

 

Schedule & Duration

Schedule: Saturdays & Sundays : 9.00 am – 12.00 noon

Duration: One Year

Who Should Attend

Professionals interested to build a career in Analytics. The programme would demand adequate familiarity with high-school level mathematics.

Why should a student chose this Programme & not others

Recognized Certification from IIMC – the foremost B School in the country and reputed to be one of Asia’s finest business schools

Special inputs from Boston University

Rigorous Programme Structure with assessments for every course

Competitive Price of approx. 2.5 lacs (all inclusive) – This price for a programme of this brand is not available in country today

Learning from the best faculty in India and Industry Experts

Alumni membership of IIMC present globally – which has its own sets of advantages for identity, brand value, and marketability of the participant

Peer learning through rich student profile & Networking opportunities.

Core Value

Recognized Certification from the foremost B School in the country

Learning from the best faculty in India and Industry Experts

Special inputs from Boston University

Well researched & up-to-date Course Content

Rigorous Programme Structure with assessments for every course

Case studies and simulations

Continue earning while you gain a high quality Certification and improve eligibility for better job profiles with a recognized certification

Alumni membership of IIMC present globally – which has its own sets of advantages for identity, brand value, and marketability of the participants

Assessments

Written Test, Assignments, Project & Online Examinations

Evaluation

Evaluation shall be conducted by the institute. Participants are evaluated on the basis of examinations for all the courses.

Pedagogy

Theory & Practical Inputs

Case study approach.

Assignments, E-Learning, & Business Simulation

Career Options

A course in BA leads to better on job performance as this is a skilling programme, value adds by imparting domain skills in participants. The course has been acknowledged to help both the practitioners as well as those keen to enter the field. People who are at the lower levels of analytics job pyramid look forward to advancements to next levels by the process of learning and skills development. The ones who have an interest in the area and want to start a career in analytics too will find this course very useful.
The industry sector wise, educational background and work-ex based popularity of past batches is a good indicator where the target segment lies for this course.IT/ ITES, BFSI, Telecom, Services, KPO, consultancy are the most common seekers for courses on analytics.

Faculty

Programme Directors

Prof. Rahul Roy & Prof. Anup K. Sen