iLEAD Blog

Things You Should Know Before Pursuing B.Sc. Multimedia and Animation Courses

B.Sc. in multimedia, animation and graphics is the most sought-after course in this digital era. Countless students are getting themselves enrolled in the course. The course is an undergraduate one and offers exciting job options. There are various B.Sc. multimedia courses in Kolkata that you can choose for your career.

This undergraduate course offers advanced knowledge on multimedia, VFX, animation, and more. Students who have an interest in graphics, art, animation, and designing are best eligible for the course. However, before finalizing the institute and the course, you need to know a few things about the course. These things will help you in knowing the course better. Let’s read on the points—

What is B.Sc. in Multimedia, Animation and Graphics course?

It is an undergraduate course on multimedia, animation and graphics. The course is a full-time3 yeardegree program. It is a dedicated course on multimedia, animation and graphics. Maximum renowned universities include the following amenities—

Training by professionals.
Lab access and workshops.
Intensive training for placements.
Industry visit and exposure.

What are the subjects in the course?

The course is a vast one and includes all the subjects that are required to make you adept in the domain. Some of the highlights from the curriculum are as follows –

Design Methodology and Process
Web technology and interactivity
2D Animation Film Making
Advertising and Branding design
Visual narratives and sequential structure
Animation production process and more

What are the job options after completing the course?

Doing a B.Sc. Animation and multimedia course in Kolkata offers several booming job options for the students. They can start their career as a-

Flash animator.
Art director.
Technical director.
3D modeler.
Texturing artist.
VFX supervisor and more.

What is the course duration?

The course is an undergraduate degree program with the duration of 3 years. During the course time, students will get all the practical lab exposure and training to shape their careers. Industry exposure, visits, and seminars happen during the course time. It is a full-time course.

Do you need to attempt any entrance examination for enrolling yourself in the course?

No, you don’t need to attempt any entrance examination for the course. Students have to score 50% on the higher secondary or equivalent examination to be eligible for the course.

If you are ready to join the B.Sc. multimedia, animation and graphics course, iLEAD is here to solve all your queries. The institute will offer you placement opportunities and industry experience too.

What are Some Important Career Options after BBA?

The BBA degree course is currently one of the most sought-after graduation programs among students. After finishing high school, should BBA be pursued, the professions available after a BBA and which universities have the best BBA programs – these are a few of the thoughts that concern students who want to pursue a Bachelor of Business Administration (BBA) degree after their class 12 board exams. Prospective BBA students should be aware of the wide range of career options available to them after completing their degree.

How to Choose a BBA Course?

Before moving on to career options after a BBA, students must be aware of the best BBA colleges in Kolkata. There are several reputable management colleges in Kolkata, including Sister Nivedita University, Brainware University, St.Xavier University, Techno India University, Amity University, Institute of Engineering and Management (IEM), iLEAD and others.

Specialized BBA programs aid students in acquiring specialized domain-related knowledge that improves their employability prospects. Some universities, for instance, offer both a three-year BBA program and a three-year BBA program with a specialization in rural management, entrepreneurship, tea management, sports management, digital marketing and more. A 5 year integrated BBA-MBA program is also offered by others.

Which Career Options Exist After a BBA?

You can choose to pursue some of the following options.

MBA (Master of Business Administration)

After earning your BBA, consider getting your MBA. The most sought-after degree after a BBA is the Master of Business Administration (MBA), which is also the most popular course. An MBA opens doors to positions in management and leadership in a variety of industries, including human resources, business development, sales, banking, finance and other related divisions.

After earning a BBA, a student must pass the Common Aptitude Test (CAT) in order to enroll in MBA programs at prestigious universities in the nation. Additionally, many colleges hold their own entrance exams.

Digital Marketing

A career in digital marketing course in Kolkata is an option. After earning a BBA, one of the most sought-after careers is in digital marketing. In the current digital era, this may offer a promising career. A digital marketer’s main responsibility is to give the client’s company a strong online presence. In order to make businesses more visible to customers, they use SEO.

Product Manager

Product managers are in greater demand. It might also be the ideal field for you as a BBA graduate. Throughout the course of the product’s lifecycle, product managers are in charge of planning and carrying out the product. To make sure that the product succeeds, they establish the product’s vision and collaborate closely with salespeople, engineers, and marketers. You would advance in this field if you had knowledge of business and management. It is among the best post-BBA career options.

Blockchain Expert

You will develop solutions, prototypes, and proofs of concepts based on this technology as a blockchain expert. To do this, a distributed ledger will be used along with distributed apps and smart contracts. Numerous other blockchain concepts, including cryptography, P2P networksand initial coin offerings (ICOs), are covered in a blockchain program. Blockchain experts are sought after by businesses in a variety of sectors, including healthcare, software, and finance. You can work as a Blockchain Manager, Blockchain Consultant, Business Analyst, or Blockchain Application Architect after completing the program.

Other career options

A BBA graduate has a variety of other career options, including Sales Officer, Brand Manager, Media Coordinator, HR Manager and more.

6 Reasons to Study Digital Marketing in the Present Era

Digital Marketing is a diverse field in today’s time. It is a career option that lets you explore both your creative and technical potentials. Let’s say on one hand you write an ad copy for your social media and on the other hand you are responsible to check the analytics to measure its reach as well. The program of BBA in Digital Marketing in Kolkata at iLEAD is a comprehensive course that will give you hands on practical knowhow about implementation of digital marketing.

What is Digital Marketing?

Digital Marketing is the process through which a product or service is promoted on internet via different platforms. The platforms include social media, content creation, emails, search engines and more. The main goals are to create an image of the product or service, engage audience and generate leads.

What are the Career Options in Digital Marketing?

SEO Expert – Supposedly you post an informative blog or article on your website about a product that you want to sell. However, it is important for the potential customers to find that article and come across it while searching for the same. This is where SEO or Search Engine Optimization comes into play. An SEO expert selects the keywords with best purchase intent and optimizes the content of your website in a way that it is easily found on the search engine.
Search Engine Marketing – Every business wants better and more visibility. Search Engine Marketing or SEM helps the website of a business gain better visibility on the Search Engine Results Pages (SERPs) through paid advertising. For this, one needs to know how ad auction in Google ads works. Also one needs to learn how to run a google ad campaign which includes of ad groups, keywords, ad copy and determining the cost of the campaign.
Social Media Manager – Social Media platforms namely Facebook, Instagram, Twitter, Pinterest, Linkedin etc have become great place to make people aware of a product or service and even generate leads. Facebook alone has 2 billion users monthly. A social media manager makes use of his creativity and creates content that can help to strike a chord with the target audience or to make a post go viral. This has become an intrinsic part of marketing now.
Content Creation – A blog, vlog, ad, video on a website, portal or YouTube fall under content creation. While creating written content, a content writer must have the ability to include given keywords in the right manner into the content to help the SEO process. Even a YouTube video has to be posted keeping all SEO guidelines in mind. Content Management Systems or CMS like WordPress also helps at times in determining how SEO friendly content is.
Email Marketing – Email Marketing is an important tool for lead generation. From creating content for emails to increasing subscriptions and then transforming those subscriptions into purchases is the real challenge.

Why You Should Study Digital Marketing?

1. Ever Evolving Field – The Digital Marketing scenario is an ever-evolving place. The strategies that were effective 5 years ago are no longer effective now. This field will allow you to upgrade yourself quite regularly and this also opens newer avenues to learn and never get bored.

2. Growing Demand –Every business, be it small or big, now needs to have an online presence. Hence, the scope and growth of digital marketing is unstoppable. Over 69% of the businesses now have online presence and this makes Digital Marketing an ever-growing field. The career scope in digital marketing will be $160 billion in India by the year of 2025.

3. Opportunities for Entrepreneurship– Digital Marketing give you the opportunity to start your own business at the lowest cost possible provided you know the tricks of the trade. With a BBA in Digital Marketing in Kolkatafrom iLEAD, you can surely be more confident about becoming an entrepreneur. At iLEAD, we provide students opportunity to learn digital marketing through paid work and earn practical experience during the tenure of their course.

4. Work from Home Opportunities – If you want to work from home, digital marketing is the best career option. It is a recession cum pandemic proof career as well.

5. Satisfactory –Digital Marketing is an amalgamation of both creativity and technical knowledge. It will give you great satisfaction in terms of both creativity and technical implementation. It’s an exciting job of creating and delivering.

6. Great Pay–As per the current market scenario, a digital marketing professional as per his experience and job profile can earn anything in between Rs 5 to 10 lakhs. This is a lucrative career option for the youth. Hence, if you are looking for a digital marketing course in Kolkata, check out the degree course of BBA in Digital Marketing course at iLEAD under MAKAUT.

Job Opportunities after Graduation: Top Options for B.Sc Data Science Students

The process of turning data into insights is known as data science. An organization can then use the insights to improve decision-making, operational efficiency, consumer behavior understanding, take corrective action, and develop future-focused strategies. This is one of the factors contributing to the high demand for data science graduates. Numerous industries suffered during the COVID-19 pandemic. However, the pandemic had no impact on jobs in data science.

First, you should enroll in a relevant coursefrom any of the reputable B.Sc Data Science Colleges in Kolkata, if you are looking for a job in data science. Before the course is over, it is a good idea to start networking and submitting applications to companies that match your skill set. You will have a good chance of getting the dream data science job if you do the proper planning.

Top Job Opportunities for B.Sc Data Science Students

Without a doubt, one of the hottest jobs in the tech sector right now is data science. These are some of the top employment opportunities for B.Sc Data Science graduates:

Data Scientist

A data scientist is a specialist who analyzes and deciphers data. Making predictions about the future of events, they employ their skills to spot trends and patterns. Business, finance, healthcare, and government are typical industries where data scientists work. Creating and enhancing algorithms that allow computers to learn from data is the responsibility of a machine learning engineer. A machine learning scientist’s job is to create novel uses for artificial intelligence (AI) to automate processes.

Application Architects

In the process of developing software, application architects are essential. They are in charge of making sure the application complies with all technical specifications and can be integrated with other systems.

Enterprise Architect

The corporate term for the business executive in charge of creating and preserving a comprehensive understanding of the organization’s strategy, procedures, information, and technological resources is “enterprise architect.”

Data Architect

As organizations have begun to recognize the value of their data assets, the role of a data architect has grown in importance in recent years. And that makes Data science course in Kolkata more lucrative.

Infrastructure Architect

The Infrastructure Architect is in charge of creating the logical and physical infrastructure required to support the company’s business applications.

Data engineer

A data engineer’s job is to design, create, and maintain the systems that allow an organization to transform data into insights. Developing and putting into use business intelligence solutions is the responsibility of the business intelligence developer. To develop and use techniques for gathering, analyzing, interpreting, and presenting data is the responsibility of statisticians.

Data Analyst

As businesses try to make better use of the enormous amounts of data they produce, the role of data analysts has grown in importance in recent years.

Businesses are scrambling to find and hire talented data scientists in order to get assistance with the mountains of data that are being generated daily. Data scientists are in high demand, and it is frequently being claimed that there are more job openings than there are qualified candidates. For employment seekers with the necessary training and experience, this is good news.

Flashback 2022: iLEAD At Kolkata’s Top Tourist Destinations

In the year of 2022, iLEAD could organize a number of trips for students to important and well- known tourist locations. These locations are important both historically and represent the heritage of India.

To provide the students with an exposure to the industry of tourism and the rich culture and heritage of the nation, this tour was organized.

Students from the BBA in Travel and Tourism in Kolkata along with students from other departments like Media Science, Management, Data Science were also given the opportunity to visit the places.

Some of the places that the iLEAD students visited were:

iLEAD students at Kolkata International Book Fair 2022

Kolkata International Book Fair

Date: March 12th 2022

What Did Students Do: Photowalk, Public Relations Networking, interviewing book lovers of the city, made AV news capsules, documentaries.

The students went to the Kolkata International Book Fair accompanied by their teachers. It was their first practical work based outdoor trip post the Covid era.

2. Indian Museum

Date: August 20th 2022

What Did Students Do: A walk through the various historical facts and figures – Statues, sculptures, and coins from the Gupta, Mauryan, and Mughal periods. A tour of the rich bio-diversity of India. A detailed discussion about various revolts that led to India’s struggle for freedom at the ‘March to Freedom’ division. Students were also engaged in the artwork.

The tour was a part of the ‘Azaadi Ka Amrit Mahotsav’ celebration.

3. Aircraft Museum

Date: September 2nd 2023

What Did Students Do: Students at the museum witnessed various submarines and aircrafts that were used by the navy but now are decommissioned. They also saw the Tupolev Tu-142 M maritime reconnaissance aircraft. It was the longest and heaviest turboprop aircraft in the world and was made by the then USSR. It was used by the Indian Navy for 30 years before getting decommissioned in 2017.

Aircraft Museum at New Town of Kolkata is the first such museum in West Bengal and the 2^nd one in India. It is a joint initiative by the Indian Navy and Government of West Bengal to showcase the maritime history of India to the youth.

4. Victoria Memorial

Date: September 28th 2022

What Did Students Do: Students participated in the Eastern Region Quiz by the Ministry of Tourism. Our students Atrima and Bratati, students from the Bachelor of Travel and Tourism Management, stood joint third in the competition and were awarded prizes in the Victoria Memorial premises. Some students also volunteered for the event that was organized by the Ministry of Culture, Ministry of Tourism, and Victoria Memorial Hall on the occasion of the Tourism Week.

The event celebrated the ‘Intangible Cultural Heritage of India’.

5. Alipore Jail Museum

Date: November 22nd 2022

What Did Students Do: Students were given a trip to the places where our freedom fighters were held captive by the British Police. Alipore Jail Museum has cells where Pandit Jawaharlal Nehru, Netaji Subhash Chandra Bose, Dr.Bidhan Chandra Roy, Jatindra Mohan Sengupta, and Chittaranjan Das spent their time after getting arrested.

The newly built Alipore Jail Museum also has a watch tower, library, seminar hall, and a café.

The Department of Travel and Tourism at iLEAD has been regularly organizing trips to important locations that have importance with regard to the traditions, culture, history, and heritage of India. These trips are not only giving great exposure to the students of BBA in Travel and Tourism in Kolkata but also to other students from the departments of media, management, and science who are actively joining the team and experiencing the glory of India.